Ways to make money
Every way to earn from your courses
Sell a course, a membership or a subscription, run a marketplace, or sell seats to companies. Most of it is in Learnomy Free, and none of it costs you a share of your sales.
In Learnomy Free
Eight ways to charge, no add-ons
Pick a model per course, mix them across your catalog, and change your mind until the first sale. Stripe and PayPal checkout are built in.
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One-time course sale
A student pays once and keeps lifetime access.
Good for: Evergreen courses
How to set it up for One-time course sale -
Fixed-term access
A student pays once and access ends after a set number of days.
Good for: Exam prep and seasonal programmes
How to set it up for Fixed-term access -
Course subscription
A student pays monthly or yearly for one course.
Good for: A course you keep adding to
How to set it up for Course subscription -
Membership plans
A member pays monthly or yearly, with an optional free trial, for a group of courses.
Good for: Course libraries and academies
How to set it up for Membership plans -
Buy or join
A student either buys the course outright or gets it through a membership.
Good for: Audiences that mix buyers and members
How to set it up for Buy or join -
Sales and coupons
Timed sale prices, plus percentage or fixed coupons with usage limits and expiry dates.
Good for: Launches and promotions
How to set it up for Sales and coupons -
Sell somewhere else
The course is sold on another platform and access is granted here by email, CSV or a signed webhook.
Good for: Funnels you already run elsewhere
How to set it up for Sell somewhere else -
Instructor marketplace
Other instructors sell on your site and the platform share is kept automatically on every sale.
Good for: Multi-instructor sites
How to set it up for Instructor marketplace
With Learnomy Pro
Bigger buyers, and revenue that stays
Pro adds products to sell to companies and gift buyers, and the tools that stop subscribers slipping away.
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Sell seats to companies
ProA company buys a seat bundle or a recurring team subscription, and can buy more seats later. Their team gets a branded portal and its own managers.
Good for: Selling training to businesses
How it works for Sell seats to companies -
Paid learning paths
ProA student buys an ordered sequence of courses with a certificate at the end.
Good for: Career tracks and certifications
How it works for Paid learning paths -
Gift codes
ProA buyer pays for access that someone else redeems from a copy-able link.
Good for: Holidays and corporate gifting
How it works for Gift codes -
Subscriptions that keep revenue
ProMembers upgrade or downgrade with fair credit, pause instead of cancelling, and failed renewals retry automatically.
Good for: Membership sites fighting churn
How it works for Subscriptions that keep revenue -
Automatic instructor payouts
ProInstructors connect their own Stripe account and are paid directly, with per-instructor commission rates.
Good for: Marketplaces past manual payouts
How it works for Automatic instructor payouts
Why it pays better
Seven reasons owners keep more
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Free covers what others sell as add-ons
Checkout, memberships, coupons and instructor commissions are all in the free plugin. Many WordPress LMS plugins need a paid add-on, WooCommerce or MemberPress before a membership can be sold.
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No cut of your sales
Hosted platforms such as Teachable and Kajabi take a fee per sale on their lower plans and bill monthly. Learnomy takes nothing; you pay only Stripe or PayPal processing.
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No gateway IDs to copy
You type a price and Learnomy creates the Stripe or PayPal product on the first purchase, subscriptions included. There is no Price ID to mistype, so checkout cannot break that way.
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Selling to companies is built in
Seat limits, extra seat packs, team portals, department managers and compliance exports are one Pro module, not a separate B2B plugin or a custom build.
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Refunds take back what was bought
A refund removes the access it paid for, including learning paths, seat packs, team subscriptions and gift codes. A partial refund reduces the instructor commission in proportion.
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One checkout for everything
Courses, memberships, learning paths, seats and gift codes all go through the same checkout, so every product works with every gateway and every coupon.
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Paying customers are protected
Once someone has paid for a course, its pricing model is locked, so existing buyers are never moved onto terms they did not agree to.
Compared
What it takes to start charging elsewhere
Summaries from our side-by-side comparisons. Vendors change their pricing, so check each one's current plans before you decide.
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LearnDash
Payments and memberships come through add-ons or integrations such as WooCommerce or MemberPress.
Learnomy vs LearnDash -
Tutor LMS
Checkout is built in, but membership gating typically needs Tutor Pro or another plugin.
Learnomy vs Tutor LMS -
LifterLMS
Some gateways ship in core; advanced checkout, gating and renewals come in paid add-on bundles.
Learnomy vs LifterLMS -
Teachable
A monthly subscription, with transaction fees on the lower plans and memberships on higher tiers.
Learnomy vs Teachable -
Kajabi
Strong built-in marketing, with a monthly bill and a transaction fee that depends on the plan.
Learnomy vs Kajabi
Straight answers
Where others still win
- Email campaigns, sequences and sales funnels. Kajabi bundles these; with Learnomy you add an email marketing plugin.
- Selling courses as WooCommerce products. WooCommerce works as a payment gateway only.
- Automatic reminder emails to a company team.
Common questions
Making money with Learnomy
Does Learnomy take a percentage of my sales?
No. Learnomy takes nothing from your sales. Money goes straight from your student to your Stripe or PayPal account, and you pay only the processor fees.
Can I sell single courses and memberships at the same time?
Yes. Each course has its own pricing model, so one course can be a one-time sale, another members-only, and a third available both ways. Membership plans can include any mix of courses.
Do I need WooCommerce or MemberPress?
No. Stripe and PayPal checkout, membership plans and coupons are built into Learnomy Free. WooCommerce can be connected as an optional payment gateway if you already run a store.
How do I sell training to a company?
With Learnomy Pro, Spaces lets you sell a seat bundle or a recurring team subscription, enforce the seat limit, and sell extra seats later. The company gets its own branded portal, adds people by CSV, and exports a compliance report.
Which models are in Free and which need Pro?
One-time, fixed-term and subscription course sales, membership plans, buy-or-join, sales and coupons, external selling and the instructor marketplace are all in Free. Team seats, paid learning paths, gift codes, subscription upgrades, pauses and retries, and Stripe Connect payouts need Pro.
Start charging this week
Install Free, set a price, connect Stripe or PayPal. Add Pro when you sell to companies or want subscribers to stay.