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Learnomy vs Thinkific

No fee per sale.
And you own the data.

Learnomy takes nothing from a sale, so you pay only your payment processor. Thinkific's fees depend on the plan and gateway you pick. The bigger difference: Thinkific keeps your student data on their servers behind a subscription. Learnomy runs on WordPress you control, with your data in your own database from day one.

Learnomy

  • Self-hosted WordPress - you own it
  • Zero transaction fees
  • Student data on your own server
  • No monthly SaaS subscription

Thinkific

  • Hosted SaaS - they own the platform
  • Fees vary by plan and gateway
  • Student data on their servers
  • Subscription after the free trial

The short version

Where Learnomy and Thinkific actually differ

Thinkific deserves credit where it is due: every plan allows unlimited courses, and a free trial lets you build before you pay. On fees, Learnomy takes nothing from a sale, while Thinkific's payment fees depend on the plan and gateway, so compare them on thinkific.com for your own numbers.

The differences that matter more over time: Thinkific is a hosted SaaS, so your student list, purchase history, and course progress all live on their servers. Once the trial ends, you pay a subscription that accumulates. Your academy is renting space on their infrastructure.

Learnomy runs on WordPress you own. Student data is in your own database. Pro is an annual purchase, not a monthly recurring subscription layered on top of your hosting. And instructor revenue sharing is built into the free plugin.

Side by side

Learnomy vs Thinkific

Feature and pricing details based on publicly available information as of mid-2026. Verify current Thinkific plan pricing at thinkific.com.

Criteria Learnomy Self-hosted WordPress Thinkific Hosted SaaS

Hosting model

Self-hosted WordPress

You own the platform; runs on hosting you control

Hosted SaaS

Thinkific owns the platform infrastructure

Transaction fees

None

Processor fees (Stripe/PayPal) only - Learnomy takes nothing

Varies by plan

Gateway and payment fees depend on the plan; check thinkific.com

Monthly cost

None beyond your WP hosting

Pro from $149/yr - one annual payment, not a monthly SaaS

Subscription after a free trial

Free trial, then a paid plan; see thinkific.com for plans

Who owns student data and email list

You

All data in your own WordPress database, exportable any time

Stored on Thinkific's servers

Student data and progress sit on their hosted platform

Customization

Full

Any WordPress theme, custom CSS, PHP hooks, block editor

Template-based

Polished hosted editor; custom domain and some CSS

Memberships and instructor revenue sharing

Yes, in Free

Recurring memberships and commission splits free; automatic Stripe Connect payouts in Pro

Varies by plan

Community memberships available; check thinkific.com for instructor splits

Quizzes, certificates, and verification

Yes, built-in

Six question types, two quiz layouts, certificates with public verification URL

Yes, hosted

Quizzes and certificates included; hosted verification

Thinkific plan details reflect publicly available information; pricing and free-plan limits change - verify at thinkific.com.

The ownership advantage

Why creators choose Learnomy over Thinkific

01

Your student list is yours, on your server

Thinkific also charges no transaction fees - that is a genuine strength. The difference is where the data lives. On Thinkific, your student email addresses and purchase history are on their servers, governed by their terms. On Learnomy, all of that is in your own WordPress database. Export it, query it, or move it at any time with no negotiation.

02

No monthly SaaS subscription

Thinkific's free trial lets you test the platform, and after it you are on a subscription that adds up over time. Learnomy Pro is an annual purchase billed once per year - not a monthly recurring fee. You use the WordPress hosting you already pay for, so there is no new monthly SaaS line item.

03

Full WordPress flexibility

Your existing WordPress theme, plugins, SEO setup, and analytics all work alongside Learnomy. Every lifecycle event fires a hook. Every data transform is filterable. You can build exactly the experience your students need - not the experience Thinkific's templates allow.

04

Instructor revenue sharing, built in

Learnomy Free includes commission splits per course or per instructor, with a withdrawal queue. Pro adds Stripe Connect so instructors are paid automatically. This makes Learnomy a viable base for multi-instructor academies and marketplaces without additional third-party tools.

05

No platform lock-in, ever

Your academy runs on infrastructure you control. Thinkific can change its pricing, deprecate a feature, or alter its free-plan limits. When that happens to Learnomy users - nothing changes. You own the code, the database, and the server.

Honest assessment

Where Thinkific is the better choice

Learnomy is not right for every situation. Here is where Thinkific has a genuine advantage.

Zero server responsibility and fully managed hosting

Thinkific handles all server infrastructure, uptime, backups, and platform updates. You never think about PHP versions or security patches. If you have no existing website and no interest in server management, Thinkific removes that layer completely. Learnomy requires WordPress hosting - most managed hosts handle this well, but the responsibility is yours to delegate.

A free trial with no server or hosting to set up

Thinkific's free trial lets you build courses with no payment and no server to set up. If you want to test a course platform with no technical decisions at all, that is an easy way in. Learnomy Free is also free of charge but requires a WordPress hosting account.

Polished purpose-built course editor

Thinkific's hosted course editor is purpose-built for course creation with a focused, opinionated interface. Learnomy uses its own block-based course builder in wp-admin, which is flexible but assumes some familiarity with WordPress. If you have never used WordPress and want a course editor with a gentler learning curve, Thinkific's editor is easier to start with.

If you already run WordPress, or are willing to set it up once - and you want your student data on your own server with no ongoing monthly SaaS subscription - Learnomy is the better long-term choice.

What you get

A complete LMS on hosting you own, with no monthly SaaS

Free includes everything you need to run a real academy. Pro adds what growing operations need.

Unlimited courses and students

Publish as many courses as you need and enroll as many students as sign up - no tier limit, no seat fee.

Built-in Stripe and PayPal

Direct checkout, no WooCommerce required. One-time and recurring memberships.

Quizzes and auto-grading

Six question types, two quiz layouts, partial credit, essay grading inbox.

Certificates with verification

Auto-issue on completion. Permanent public URL, QR code, PDF download.

200+ REST API endpoints

Every data type accessible over learnomy/v1 with JWT auth.

GDPR export and erase

GDPR export and erase tools built in. Student data lives in your database and you stay in control of it.

PRO

Pro adds cohorts, learning paths, content drip, advanced analytics, automatic Stripe Connect payouts to instructors, and the rest of the 24 Pro extensions.

Video

See a course site running on your own WordPress

Kajabi and Teachable Alternative on WordPress2:54Chapters and transcript

In depth

Closer than most pairings

Thinkific is the nearest hosted match to Learnomy, so the useful question is what each side adds. Its own site lists a drag-and-drop course builder, SCORM and video import, live cohorts and self-paced courses, quizzes, assignments, certificates, learning paths with prerequisites, communities, branded phone apps and a checkout with payment plans, bundles, upsells and multi-currency pricing.

Learnomy matches much of the learning side. Quizzes with six question types and certificates with a public verification page are in Free. Assignments, learning paths, cohorts and SCORM are in Pro. The differences are that Learnomy has no ready-made phone app, no upsell screens and no community of its own, while it gives you a database you own and a plugin you can extend.

Building a course in each

In Learnomy you add the course in the admin area, choose its price and access, then arrange sections and lessons in the builder. Pro adds a front-end builder, so instructors can work without entering the admin area at all. Thinkific describes a hosted editor with no setup beyond signing up, and for a person who has never touched WordPress, that editor is the gentler start.

Fees, plans and instructors

Thinkific is often described as free to start with no transaction fees. Its own pricing page describes a free trial rather than a free plan, and says gateway fees vary by plan, so read it live before deciding. Whatever the plan, the picture on our side is simple: Learnomy takes no share, and you pay Stripe or PayPal directly.

If several people teach, Learnomy Free handles commissions per course or per instructor, with a withdrawal request flow and an earnings screen. Pro adds Stripe Connect, so an approved withdrawal becomes a Stripe transfer. Check thinkific.com for what its plans offer here before you assume parity.

Student records and the first week

Enrolments, progress, quiz attempts and orders are rows in your own database. Free exports students and transactions as CSV. WordPress’s personal data tools export or erase one person, and the plugin keeps your data on removal unless you ask it not to. On Thinkific the data sits with the vendor.

A Learnomy student pays, lands in an account area and opens lesson one in a full-screen player with a progress bar. Quizzes mark themselves, and a certificate with its own public page arrives at the end. Thinkific lists communities and a branded app on top of that, so a student there may have more places to go in week one. On Learnomy the course is the whole experience unless you add a community plugin.

Who should not switch

  • You want the least technical start, with a polished editor and no hosting.
  • You depend on branded mobile apps, which Thinkific lists on its own site.
  • You use upsells, bundles or payment plans in the checkout every week.
  • Your community lives inside the same product as your courses.

Moving across

Thinkific has no importer into Learnomy. Courses are rebuilt by hand, or scripted against the REST API or WP-CLI for a large catalogue.

  1. Export students and orders from Thinkific.
  2. Rebuild one course with its quiz and certificate in Learnomy Free.
  3. Test a purchase on the test gateway.
  4. Bulk enrol students by pasted emails or CSV, then mark finishers complete.

Also worth reading

Common questions

Thinkific is a good hosted platform - so why choose Learnomy?

Thinkific is a well-regarded hosted platform, and its pricing page says payment fees vary by plan and gateway, so check thinkific.com for what applies to you. Learnomy takes no fee on any sale; you pay only your payment processor. The other difference is data ownership: your student email list, course progress, and purchase history all live on Thinkific's servers. With Learnomy, all of that is in your own WordPress database on your own server. You also avoid the ongoing subscription that a hosted plan carries.

Does Thinkific have a free plan like Learnomy Free?

When we checked, Thinkific's pricing page offered a 30-day free trial rather than a free plan, so you can build and test with no server before you pay. Learnomy Free has no time limit and no course limit, but it requires a WordPress hosting account (typically $3-10/month depending on your host). If you already have WordPress hosting, Learnomy Free is the stronger option with no cap on courses or students.

Who owns my student data with Learnomy vs Thinkific?

With Learnomy, every student record, email address, course-progress entry, and transaction lives in your WordPress database on your own server. With Thinkific, that data lives on their infrastructure. You can export from Thinkific, but the data's primary home is theirs - subject to their terms, their retention policies, and their platform availability.

Can Learnomy match Thinkific's course-building experience?

Learnomy has its own block-based course builder in wp-admin, so lessons are built from content blocks without the WordPress page editor. Thinkific has a purpose-built hosted course editor that is polished and requires no WordPress knowledge. If you are not familiar with WordPress at all, Thinkific's editor has a shallower learning curve. Learnomy assumes some WordPress comfort for setup.

Does Learnomy support instructor revenue sharing?

Yes, in Free. Learnomy Free has per-course and per-instructor commission splits with a withdrawal queue. Pro adds Stripe Connect, so a withdrawal request is paid by Stripe transfer straight away, with optional auto-payout after each sale. Check thinkific.com for how it handles instructor splits.

What happens to my Thinkific courses if I want to migrate?

Thinkific allows data and student exports, but there is no automated importer for Learnomy. You would re-create your course structure in Learnomy's course builder, then bulk enrol your students into each course by pasting their emails or uploading a CSV, which also creates accounts for anyone who does not have one. A large catalog takes more time, but the upside is that once migrated, the data is fully yours with no ongoing lock-in.

Own your academy. Skip the monthly subscription.

Download Learnomy free. Your student data stays on your server, not Thinkific's. Upgrade to Pro when you need cohorts, learning paths or automatic instructor payouts.

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